I bought The Serenity Shop, in Medford, Oregon, in June of 1998. I renamed it IMPRESSIONS, and set a goal to offer AA meetings, members, and friends and family of members, affordable and quality 12-step products for less. In November 1999, I moved IMPRESSIONS to Grants Pass, OR. By February of 2000, I had succeeded in establishing a well-stocked, quality store. In February of 2000, we put IMPRESSIONS online, which has helped our service and growth. Because our prices are so low, we can't offer wholesale prices.